Zoya Naturel Collection Preview

I got the first official press release for a 2014 polish collection in my inbox today, so I had to share it with you. :) Zoya's Naturel Collection consists of six light to medium pink-leaning neutrals in creme finishes. Please enjoy all the info below and let me know what you think. :)

(All info and images are courtesy of Zoya.)

Zoya Nail Polish Naturel Collection
Sometimes less can be so much more...

The natural nail only better... The Zoya Nail Polish Naturel collection masters delicate tone on tone color with six new, full-coverage (opaque) neutral nudes with a pink undertone, that can be worn beautifully alone or stunningly together to create modern tonal accents. 

The Look: It’s not about matching - it’s about coordinating colors with slight tonal differences to create interest. 

Zoya Naturel Collection

ZP704 - Chantal: French Vanilla Cream, Full Coverage Formula.

ZP705 - Taylor: Light Toffee Cream, Full Coverage Formula.
ZP706 - Rue: Boudoir Blush Cream, Full Coverage Formula.
ZP707 - Brigitte: Bombshell Mauve Cream, Full Coverage Formula.
ZP708 - Odette: Sultry Maroon Cream, Full Coverage Formula.
ZP709 - Normani: Sable Mauve Cream, Full Coverage Formula.

COMING SOON…
The Zoya Naturel Nail Polish Collection available online at Zoya.com January 01, 2014.

ZOYA IS THE NATUREL COLOR OF FASHION!
$9.00 ea. (US)
Available on Zoya.com

China Glaze Happy HoliGlaze Preview

Hi, you guys! Hope you're having a wonderful weekend! :-) Sorry I've been lacking with posts this week. Work ended up being a little crazy. I think it's because I took Monday off, but the amount of things I had to do remained the same, so I ended up with 4 days to do 5 days worth of work lol.

I hope to get back to a regular posting schedule in the next day or two, but in the meantime, let me pass along the official info for China Glaze's holiday collection. It's sparkly, festive, and colorful, all the things I look forward to in a holiday collection. Please enjoy the info below and let me know what you think. :-)

I'll link to my swatches and reviews once those are up. (All info and images are courtesy of China Glaze.)

MAKE THE SEASON MAGICAL WITH CHINA GLAZE®

CHINA GLAZE® CELEBRATES WITH NEW HOLIDAY COLLECTION

Reindeers won’t be the only ones lighting up the night sky this holiday season. China Glaze® launches Happy HoliGlaze, a party-perfect collection sure to get the celebrations started off right. These twist-on-traditional shades and gift sets make perfect party favors, stocking stuffers and gifts (shhh, we won’t tell if the gift is for yourself!).

The China Glaze® Happy HoliGlaze collection features 12 new polishes and one color traveling top coat.  

There’s Snow One Like You: Limited edition white Texture with matte glitter

Elfin’ Around: Red rust with an aluminum-like mirror finish

Just Be-Claws: Red with an aluminum-like mirror finish

Santa Red My List: Pink/red with an aluminum-like mirror finish

Put A Bow On It: Magenta glitter

Be Merry, Be Bright: Multi-magenta purple glitter

All Wrapped Up: Midnight purple and blue glitter

Your Present Required: Multi-sized and multi-colored glitter

So Blue Without You: Blue with an aluminum-like mirror finish

Bells Will Be Blinging: Blue and gold multi-colored glitter

Mingle With Kringle: Fierce gold with aluminum-like mirror finish

This is Tree-mendous: Green with fine gold glitter

Travel In Colour: Iridescent travel effect top coat (not pictured)

The China Glaze® Happy HoliGlaze collection also features 10 seasonally-inspired gifts.  Gift sets include:

• Be Merry: Mini bottles of Just Be-Claws, Santa Red My List, Put A Bow On It and Be Merry, Be Bright (MSRP: $20.00)
• Be Bright: Mini bottles of Your Present Required, Bells Will Be Blinging, Mingle with Kringle and Be Merry, Be Bright, (MSRP: $20.00)
• Touch of Twinkle: Just Be-Claws, Santa Red My List and Be Merry, Be Bright (MSRP: $15.00)
• Dash of Dazzle: Mingle With Kringle, Bells Will Be Blinging and So Blue Without You (MSRP: $15.00)
• Oh, Joy!: Just Be-Claws, Santa Red My List, Your Present Required, and So Blue Without You with a “Joy” necklace (MSRP: $30.00)
• Good Spirits: Bells Will Be Blinging, Mingle With Kringle and a blue frosted shot glass (MSRP: $15.00)
• Sparkle All the Way: Your Present Required, Be Merry, Be Bright, Just Be-Claws, and a purple compact mirror (MSRP: $22.50)
• Get Carried Away: Santa Red My List, Your Present Required, So Blue Without You and a silver change purse (MSRP: $22.50)
• Snow Buddy: There’s Snow One Like You, Be Merry, Be Bright, Elfin’ Around and a plush polar bear (MSRP: $22.50)
• Holiday Travels: 18 mini bottles of Travel In Colour in a 12 pc. bucket (MSRP: $117.00)

The China Glaze® Happy HoliGlaze collection will be available in November 2013 at fine salons and beauty supply stores nationwide. Individual shades have an SRP of $7.50. The collection will be available in 24- and 36-piece counter displays, a 36-piece rack and 36-piece prepack in addition to the gift sets. 

NARS Guy Bourdin Holiday 2013 Collection Nail Polishes Preview

Good evening! I received info earlier today that NARS has unveiled their holiday 2013 collection and wanted to pass the info along. It's inspired by Guy Bourdin and is a nod to the photographer's bold style. It's a large collection and I'm sharing the nail polish portion with you below. Please enjoy. :-)

(All info and images are courtesy of NARS.)

NARS GUY BOURDIN HOLIDAY COLOR AND GIFTING COLLECTION 
Uninhibited glamour. Cinematic intrigue. Evocative innuendo.

As a child, NARS Founder and Creative Director François Nars discovered Guy Bourdin’s work in the pages of French Vogue. It was then that Nars was first inspired to become a makeup artist. Today François Nars honors Bourdin’s legacy with an entire limited edition collection for Holiday 2013, created in the spirit of Guy Bourdin: bold, uncompromising color and high-impact finishes in shades that launch us into his intriguing, high-fashion world.

COLOR COLLECTION

Nail Polish $19
Shades include: Tomorrow’s Red (Scarlet flame) | Follow Me (Deep Fuchsia) | No Limits (Bright pink violet) | Union Libre (Blossom pink)
Available beginning October 15th at NARS boutiques and narscosmetics.com.

GIFTING COLLECTION

Beautiful Stranger $35

Shades include: Lost Red Nail Polish (Bright Red), Shameless Red Nail Polish (Bright Pink), Dance Dance Dance Nail Polish (Bright Purple), Manosque Nail Polish (Deep Smoky Lavender)

Available: November 1 at Department/Specialty stores, NARS boutiques and narscosmetics.com

OPI Miss Universe 2013 Preview

OPI has announced a trio of polishes inspired by the women in this year's Miss Universe competition. One of the three colors, a textured matte, has a "new satin finish"... I wonder how the satin looks in combination with the texture. It sounds really interesting! :-) Please enjoy this preview and let me know what you think.

I'll link to my reviews once those are up. (All info and images are courtesy of OPI.)

Shades Fit for a Beauty Queen!

OPI Releases Limited Edition MISS UNIVERSE® 2013 Nail Lacquers

OPI announces the launch of three limited edition MISS UNIVERSE nail lacquers – the dusky purple I’m Feeling Sashy, the deep black plum Miss You-niverse, and the textured matte platinum This Gown Needs a Crown. Worn without top coat, This Gown Needs a Crown offers a new satin finish. Each bottle of this matte silver nail lacquer comes with a complementary bejeweled crown ring – the finishing touch for a manicure worthy of Miss Universe. All three hues are inspired by the gorgeous, sophisticated women entering the 2013 MISS UNIVERSE^® competition, to be held November 9, 2013.

“The women competing for the MISS UNIVERSE title are beautiful, intelligent and inspiring,” explains Suzi Weiss-Fischmann, OPI co-founder and Artistic Director. “They are passionate ambassadors for many worthy causes, and through the Miss Universe Organization, they help to empower other young ladies around the world.

“The three new shades in the MISS UNIVERSE promotion were created with these exceptional women in mind,” continues Weiss-Fischmann. “The colors are very glamorous – ideal for special occasions, a night on the town, or even being named the most beautiful woman in the world!”

OPI was named the Miss Universe Organization’s official nail care sponsor for 2013 at the MISS USA^® pageant, a precursor to the MISS UNIVERSE^® competition.

MISS UNIVERSE nail lacquers each feature OPI’s exclusive ProWide^™ Brush for the ultimate in application. This Gown Needs a Crown features a satin finish and should be worn without top coat for best results. These shades will be available October 2013, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com for $9.00 ($10.95 CAN) suggested retail for each nail lacquer. 

OPI Pink of Hearts 2013 Preview

OPI has announced their annual Pink of Hearts duo to raise awareness and funds for breast cancer research and support. I look forward to this two-polish set every year. It's for such a great cause and the colors are always lovely. This year, the glitter looks particularly interesting to me. :-) Please enjoy the info below.

I'll link to my swatches and review once it's up. (All info and images are courtesy of OPI.)

OPI Supports Breast Cancer Awareness with Seventh Annual Pink of Hearts Promotion

OPI announces the launch of its seventh annual limited edition Pink of Hearts promotion, featuring the classic sheer pink shade Pink-ing of You and the new sparkle-packed hue More than a Glimmer. Pink of Hearts 2013 will also include pink ribbon and crystal decals (10 each) to embellish nails. 

This duo pack is designed to raise awareness and funds for breast cancer research and support. In 2013, OPI will donate $25,000 in honor of Breast Cancer Awareness Month (October) to Susan G. Komen®. OPI will also donate $5,000 to Rethink Breast Cancer in Canada.

“OPI is proud to support Susan G. Komen and Rethink Brest Cancer with the seventh annual Pink of Hearts promotion,” explains Suzi Weiss-Fischmann, OPI co-founder & Artistic Director. “I encourage women to create and customize their own Pink of Hearts manicure, wearing these colors as a visible way to honor everyone whose lives have been touched by breast cancer.” 

Pink of Hearts 2013 includes two shades sold in one pack – the pale pink Pink-ing of You and the vibrant More than a Glimmer. This sparkly lacquer is packed with both micro and macro matte glitters in a rainbow of colors and should be worn without a top coat, either alone or layered on top of Pink-ing of You. Each bottle also features a special pink ribbon cap wrap in support of breast cancer awareness, and every set offers 10 each decorative pink ribbon and crystal decals. 

Pink-ing of You and More than a Glimmer feature OPI’s exclusive ProWide™ Brush for the ultimate in application. Pink of Hearts 2013 will be available September and October 2013 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com for $15.95 ($19.95 CAN) suggested retail.

China Glaze Monsters Ball Preview

Good evening, ladies and gents! I've got a few press releases that are getting dusty in my inbox, so let me go ahead and share them with you. :-) First up, we've China Glaze's new collection for Halloween 2013. This six-polish set consists of five new colors and a glow-in-the-dark top coat. All the info is below.

(All info and images are courtesy of China Glaze.)

COME ONE, COME ALL: YOU’RE INVITED TO THE MONSTERS BALL

China Glaze® Introduces Six Limited Edition Shades for Halloween 2013

This October, you’re invited to celebrate with the ghosts and ghouls at the darkly decadent Monsters Ball, hosted by China Glaze®.  Attended by spooky sparkles and tantalizing textures, you’re sure to have a hauntingly good time with this limited edition six-piece collection shrouded in mystery and dripping with lavish color.  

Dance the night away in six colors and finishes perfect for All Hallows Eve:

Howl You Doin’: Shadowy purple glitter

Bat My Eyes: Ominous gold glitter

Boo-Gie Down: Multi-sized orange, black and white glitter

Fang-Tastic: Mysteriously mixed up green, blue and magenta glitter

Bump In The Night: Hair-raising black texture

Ghoulish Glow: Glow-in-the-Dark top coat

Ideal for creating holiday manicures that are a true work of art, the China Glaze® Monsters Ball display features artwork by renowned artist Abigail Larson, best known for her illustrations inspired by the various things that go bump in the night.

China Glaze® Monsters Ball will be available in October 2013 at fine salons and beauty supply stores. 

Zoya Zenith Collection Winter/Holiday 2013 Preview

Hi, you guys! A while back I had a sneak peek of the Zoya Holiday 2013 Collection for you, and now we've finally gotten the official press release. The blues and the scattered holos all look amazing! Please enjoy and let me know what you think. :-)

I'll link to my swatches and reviews once I have those up. (All info and images are courtesy of Zoya.)

ZENITH
Harmonious Cosmic Color for Winter/Holiday 2013

Enter the color cosmos with this new collection of six perfectly harmonious nail polish beauties by Zoya.

Zoya ZENITH WINTER/HOLIDAY 2013

ZP689 - Seraphina: Polaris Silver Metallic. Full Coverage Formula (bottle shown above).

ZP687 - Cassedy: Celestial Pewter Metallic. Full Coverage F Formula (shown above).

ZP678 - Belinda: Cosmic Purple Metallic. Full Coverage Formula (bottle shown above).

ZP688 - Payton: Galactic Cranberry Halo. Full Coverage Formula (shown above).

ZP686 - Dream: Deep Space Blue Halo. Full Coverage Formula (shown below)

ZP643 - Mosheen: Astro Ice Blue Topper - great for layering over other hues (bottle shown above).

ZOYA IS THE NEW COLOR OF FASHION!
Zoya Zenith Collection
$8.00 ea. (US) 
Available on Zoya.com - OCTOBER 01, 2013

OPI Mariah Carey Holiday Collection Preview

Happy Friday, everyone! :) Even as we are all trying to hold on to the last bit of the summer, the first official info of the upcoming holiday collections are starting to come out. It looks like OPI is collaborating with Mariah Carey again, and the result is a sizable (18-polish!) collection. In keeping with recent OPI tradition, there is not a single green, but plenty of reds. All the info is below. :-)

I'll link to my reviews once those are up. (All info and images are courtesy of OPI.)

All I Want for Christmas (is OPI)!

OPI Joins Mariah Carey to Launch 18 New Limited Edition Holiday Nail Lacquers

OPI announces the launch of 18 new limited edition holiday nail lacquers inspired by recording artist and international superstar Mariah Carey. This seasonal promotion includes an assortment of red, burgundy, maroon and chocolate brown hues, along with glitter-packed gold, bronze and pearl shades. Mariah Carey Holiday also features six new Liquid Sand™ lacquers, ranging from icy blue to frosted pink to sparkling graphite. Each of the Liquid Sand shades showcases OPI’s groundbreaking technology for a textured, matte finish infused with reflective sparkle.

“Mariah Carey is truly synonomous with the holiday season,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “People around the world listen to her festive, iconic songs – ‘All I Want for Christmas is You’ is a personal favorite – and these 18 lacquers evoke the warmth, beauty, energy and positive spirit that’s present in Mariah’s music.

“This holiday season is all about red, glitter and texture for nails,” adds Weiss-Fischmann. “With 18 shades, there’s a perfect hue for every occasion. The 12 crème and glitter lacquers include classic reds, champagne gold, and warm burgundies, while the six Liquid Sand shades should be worn without top coat for a matte finish in icy, frosted colors.”

Mariah Carey Holiday includes the following (*Liquid Sand shade):

My Favorite Ornament Make this champagne glitter your new personal favorite.

All I Want for Christmas (is OPI) This marvelous maroon is present-ly my top choice.

Cute Little Vixen This deep red violet has foxy written all over it.

Underneath the Mistletoe Is my kiss as spicy-sweet as this candy-apple red?

In My Santa Suit This generously pigmented red is worth staying on the “nice” list.

Visions of Love I see this rich burgundy in my immediate future.

Warm Me Up This spiced coffee hits all the cold spots.

Wonderous Star This gold-flecked shimmer has heavenly shine.

All Sparkly and Gold What more can we say...the name says it all.

Sleigh Ride for Two There’s only room left for this dark hot chocolate.

Ski Slope Sweetie This golden pearl is everybunny’s favorite.

I Snow You Love Me Just like I snow you love this disco light confetti.

Silent Stars Go By* This blush of textured pink has parades of sparkle.

Baby Please Come Home* Can’t wait to see you...in this textured and sparkling lilac.

Make Him Mine* But make this textured glistening rose mine first!

It’s Frosty Outside* This frosted silver is so icy it’s hot.

Emotions* This dramatic sparkling coal has got me feeling fine.

Kiss Me at Midnight* It’s time to fall in love with this frosted ice blue.

Mariah Carey Holiday nail lacquer shades each feature OPI’s exclusive ProWide™ Brush for the ultimate in application. Liquid Sand nail lacquers should always be worn without top coat. Mariah Carey Holiday will be available October 2013, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com for $9.00 ($10.95 CAN) suggested retail for each nail lacquer. 

OPI DS Raw Granite: Designer Series for Fall 2013 Preview

Last but certainly not least for tonight, I've got the official info of the new OPI Designer Series for Fall 2013 to share with you! I've been eagerly anticipating this, and I'm so excited to finally have this info. Of course with texture being the trend of the year, it's no surprised that this year's DS colors are textures. All that and more is below. :-)

I'll link to my reviews as soon as I have them. (All info and images are courtesy of OPI.)

Diamonds are a Nail’s Best Friend!

OPI Launches Two NEW Designer Series Lacquers featuring DS Raw Granite

This fall, OPI adds DS Raw Granite, two new granite-inspired hues – DS Pewter and DS Lapis – to the Designer Series by OPI collection. Featuring a matte textured finish with mineral-like reflections, each Designer Series Raw Granite lacquer formula offers subtle sheen with a sparkle finish.

DS Pewter, a matte textured metallic with deep silver ore, will launch simultaneously with DS Lapis, a deep sapphire blue with a textured matte finish.  Designer Series by OPI offers a mosaic of 11 glistening shades and a high-shine top coat, including these two new stunning hues. DS Pewter and DS Lapis can be used without DS Top Coat to achieve an alternate matte look.

“Diamond-dust gives nails the perfect touch of glamour and can instantly transform any look.   These two new shades are inspired by raw granite – the diamond’s edgy cousin – and we’re excited to broaden the range of color in the Designer Series line,” said Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “These lacquers incorporate rich pigments with brilliant shine, to create a bold yet elegant statement. DS Pewter and DS Lapis are the ideal high-fashion, festive accessory.”

Designer Series by OPI nail lacquer shades each feature OPI’s exclusive ProWide™ Brush for the ultimate in application.  DS Raw Granite lacquers should be worn without top coat for a matte finish.  DS Pewter and DS Lapis will be available beginning September 2013 at professional salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com for $12.50 ($14.95 CAN) suggested retail for each nail lacquer. 

Salon Perfect First Look Fall Polish Forecast Preview

Next up is Salon Perfect's fall collection! This is a set of 11 rich shimmery shades plus a matte top coat. Mmm... I'm really loving all these rich shimmery shades for fall. As you guys know, I'm a huge fan of shimmers and metallics, so these are totally up my alley. I think I'm drooling slightly just looking at these colors lol. I can't wait to try them out! :-)

I'll link to my swatches and reviews once those are up. (All info and images are courtesy of Salon Perfect.)

YOUR FALL POLISH FORECAST

Salon Perfect® Gives a First Look at Fall Polish Lineup

When it comes to accessorizing this Fall’s most fashionable looks, a pop of rich color is the perfect way to spice up otherwise sensible shades for the season.  Gorgeous emerald green looks luxe against neutrals while deep berry tones add pizzazz to black.  This August, polish off any look with the new Salon Perfect® First Look Fall Polish Forecast.

Accessorize with a colorful manicure in one of the gorgeous seasonal shades.  Choose from iridescent metallics and vibrant blues to rich reds and subtle pinks.  No matter the shade, achieve a smooth, satin finish with the limited edition Matte FX top coat, or slick on a shiny top coat for a glassy, glam finish.  The Salon Perfect® First Look Fall Polish Forecast offers a bounty of manicure options this Fall.

Salon Perfect® First Look Fall Polish Forecast includes:

Tainted Love – warm rosy peach with a pearlescent gold finish

Scarlet Enchantment – rich red with a pearlescent finish

Pink Taffeta – dusty rose with a gold shimmer

Playful Plum – dark berry sheen

Royal Knight – deep eggplant

Nautical Nights – shimmering dark blue

Ivy League – dark forest sheen

Dirty Martini – olive green with a hint of gold

Café Ole – milk chocolate brown with a gold shimmer

Red Dahlia – dark burgundy

Raisin the Roof – plum raisin with gold shimmer

Matte FX – mattifying top coat

Salon Perfect®’s First Look Fall Polish Forecast will launch in August exclusively at Walmart stores nationwide as part of a limited edition promotional display.  Individual shades will retail for $3.98.

China Glaze Autumn Nights Collection Preview

Good evening! I've got a few official press releases to share with you tonight, so let's get to it! :) First up is China Glaze's seasonal fall collection. I'm super excited to see so many rich, vibrant, shimmery shades in this collection. Sometimes fall colors can be dark and gloomy, but certainly not these! Please enjoy. :-)

I'll link to my swatches and reviews once they are done. (All info and images are courtesy of China Glaze.)

FALL INTO THE BEAUTY OF RICH COLOR

China Glaze® Introduces 12 Luxurious Shades

As the season begins to change and the weather cools, China Glaze® invites you to step inside for an evening of cocktails, gossip, flirtation and gorgeous nail color with the new Autumn Nights collection. Gab with the gals, clink those glasses and cheers to a fabulous Fall with nails that strike up a conversation.

The China Glaze® Autumn Nights collection includes:

Gossip Over Gimlets: Platinum shimmer soiree

Goldie But Goodie: Eternal rust gold shimmer

Strike Up A Cosmo: Sparkling rose gold shimmer

Rendezvous With You: Shimmery purple affair

Public Relations: Impressionable violet gunmetal shimmer

Kiss My Glass: Feisty blue gunmetal shimmer

Tongue & Chic: Playful emerald shimmer

Scandalous Shenanigans: Rich blue shimmer

Queen B: Regal blue-purple crème

Charmed, I’m Sure: Gracious purple crème

Don’t Make Me Wine: Reserve-worthy red-violet shimmer

Red-y & Willing: Frisky red shimmer

Cheers to China Glaze® Autumn Nights, available in September 2013 at fine salons and beauty supply stores as open stock colors, 6 piece box collections, 6 piece counter display, 12 piece counter display and 36 piece rack.

China Glaze On The Horizon Preview

Hi, you guys! This flew (hehe) into my inbox today, and it looks so interesting! The matte bar glitters are clustered to look like feathered finishes. Please enjoy the official info, and let me know what you think. :-)

(All info and images are courtesy of China Glaze.)

BIRDS OF A FEATHER POLISH TOGETHER

China Glaze® Nail Lacquer Invites You to Soar Away with On The Horizon

Spread your wings and prepare to take flight with China Glaze® On the Horizon. This free-spirited specialty collection introduces six unique lacquers using interwoven matte particles to create a feathered finish. The multi-coloured palette features both bright and earthy tones, reminiscent of the sky at dawn and dusk. Achieve opacity with two coats, or layer over a complementary base color for a fresh, colorful manicure.

The shades in the collection include:

• You’re A Hoot: Soft Yellow, Orange & Black Particles interwoven to apply like a feathered finish in one quick swoop over the nail
• Light As A Feather: Orange, White & Black Particles interwoven to apply like a feathered finish in one quick swoop over the nail
• All A Flutter: Pastel Peach, Soft Blue & White Particles interwoven to apply like a feathered finish in one quick swoop over the nail
• Party Fowl: Bold Blue, Orange & Black Particles interwoven to apply like a feathered finish in one quick swoop over the nail
• Flock Together: Mint Green, Bold Blue & Black Particles interwoven to apply like a feathered finish in one quick swoop over the nail
• Flying South: Orange and Soft Yellow particles interwoven with a Red glitter to apply like a feathered finish in one quick swoop over the nail

The China Glaze® On the Horizon collection will be available in August 2013 at fine salons and beauty supply stores nationwide with an SRP of $10.