Wednesday, June 12, 2013

OPI Neon Revolution Mini Pack Preview

Hi there! I'm catching up on the press releases that have popped up in my inbox over the last week or so. First up is the official info on the mini neon set that OPI is offering for the summer. I love bright colors, so neons always peak my interest. Though in keeping with recent OPI tradition, there is no green in this set...

(All info and images are courtesy of OPI.)

Statement Shades!

OPI Announces Limited Edition Neon Revolution For Bold Summer Looks

OPI launches the Neon Revolution mini pack, featuring four limited edition neon nail lacquers, a neon white base coat, and OPI Top Coat. These bright and bold shades include vivid hues of yellow, orange, pink and blue. To use, apply color-intensifying white base, followed by two coats of neon lacquer. Finish with the included Top Coat for a high-gloss finish.

“Get ready for a Neon Revolution with these hot flourescent shades!” exclaims Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “Ideal for summer, this mini set includes everything needed to create fun, colorful looks. Wearing a vivid yellow, orange, pink or blue hue on nails and toes is the perfect way to accessorize your warm weather style and incorporate the neon trend.”

In addition to neon white base and Top Coat, each Neon Revolution mini pack includes:

Don’t Say It – Yellow It! Make a statement in this spiked lemonade yellow.
The Time is Pow! And the color is this fiery orange.
Pink Outside the Box Wearing this hot pink is your best idea yet!
Blue it Out of Proportion No I’m NOT overreacting...I can’t live without this cobalt blue!!

Limited Edition Neon Revolution mini sets will be available beginning July 2013 at professional salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and for $19.95 ($24.95 CAN) suggested retail for each mini pack (includes all six products).


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